Hello! 你好! Hola! I’m Lilian.
/ˈlɪli.ən/ —
I’m a creative, data-driven, and community-driven Digital Marketer who crafts memorable experiences with a purpose. I make information accessible to cultivate inclusive systems and foster diverse communities. I create impactful experiences that capture widespread recognition and engagement.
I have worked on event activations and projects that have been featured in notable publications such as Bloomberg CityLab, Fast Company, Forbes, San Francisco Chronicle, The New York Times, and The World Journal (世界日報).
I’m currently based out of San Francisco and available for freelance work.
Connect with me on LinkedIn.
SELECTED WORK
Marketing Newsletters
Create engaging consumer-facing newsletters to humanize my hometown, San Francisco
Bastille on Belden 2023
Created social media assets and developed the event page
Drag Me Downtown 2023
Led event coordination, created social media assets, and developed the event page to attract attendees and fundraise to benefit a local trans-centric nonprofit for Pride Month
Let’s Glow SF 2022
Created social media assets and developed the event page to recruit diverse local talent to participate in the largest holiday projection mapping festival in the United States
Let’s Glow SF 2021
Created and developed web pages for the largest holiday light projection mapping event in the United States
Annual Meeting
Designed and developed the Annual Meeting event registration web page
Bands on Battery Bridge
Developed the web page for a public music activation event series
SacHacks: HomeBase App
HomeBase, a community-oriented app awarded Best Entertaining Hack
Protothon: Cabbage App
Cabbage, an app that makes easy online deliveries for everyone